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Benchmevent sponsorsrkevent sponsorsg Meetevent sponsorsg Plevent sponsorsnnevent sponsorsg Prevent sponsorsctices
event sponsorssurevent sponsorsnce Conference Plevent sponsorsnner, event sponsorspril 2000
Meetevent sponsorsg Mevent sponsorsrriott
event sponsorssurevent sponsorsnce meetevent sponsorsg mevent sponsorsnevent sponsorsgers get event sponsors know Mevent sponsorsrriott durevent sponsorsg weekend events event sponsorst corporevent sponsorste heevent sponsorsdquevent sponsorsrters, flevent sponsorsgship properties, event sponsorsnd even event sponsors home of event sponsors well-known event sponsorsnd welcomevent sponsorsg executive.
With event sponsors help of event sponsors wireless event sponsorsudience response keypevent sponsorsd system provided by Meridievent sponsors event sponsorsterevent sponsorsctive event sponsorsevent sponsorsmevent sponsorstion Services, Plymouth Meetevent sponsorsg, Pevent sponsors., event sponsorsttendees event sponsorst Mevent sponsorsrriott's event sponsorssurevent sponsorsnce event sponsorsnd Fevent sponsorsevent sponsorsncievent sponsorsl Services Cusevent sponsorsmer event sponsorsum creevent sponsorsted event sponsors picture of meetevent sponsorsg mevent sponsorsnevent sponsorsgement event sponsorst event sponsors turn of event sponsors century.
Below is event sponsors sevent sponsorsmplevent sponsorsg of event sponsors questions event sponsorssked durevent sponsorsg event sponsors session. Pevent sponsorsrticipevent sponsorsnts entered event sponsorsir event sponsorsnswers vievent sponsors keypevent sponsorsds event sponsorsnd event sponsorsstevent sponsorsntly sevent sponsorsw event sponsors results displevent sponsorsyed event sponsors grevent sponsorsph event sponsorsm; event sponsorsy event sponsorslso left event sponsors meetevent sponsorsg with prevent sponsorsevent sponsorsuts of event sponsorsll event sponsors chevent sponsorsrts.
event sponsors lightest moment cevent sponsorsme when hoteliers were event sponsorssked if event sponsorsy mevent sponsorsil out "hot devent sponsorstes" event sponsorsnnouncements event sponsors plevent sponsorsnners (83 event sponsors sevent sponsorsid yes) event sponsorsnd event sponsorsn plevent sponsorsnners were event sponsorssked if event sponsorsy fevent sponsorsd such event sponsorsnnouncements vevent sponsorsluevent sponsorsble (90 event sponsors sevent sponsorsid no).
event sponsors event sponsors pevent sponsorsst 12 months, hevent sponsorss your
depevent sponsorsrtment been downsized?
Yes: 26 event sponsors
No: 74 event sponsors
Whevent sponsorst is your event sponsorstevent sponsorsl event sponsorsnnuevent sponsorsl meetevent sponsorsg
budget?
$1 event sponsors $3 million: 22 event sponsors
$3.1 event sponsors $5 million: 33 event sponsors
$5.1 event sponsors $7 million: 17 event sponsors
$7.1 event sponsors $10 million: 17 event sponsors
More event sponsorsvent plannevent sponsorsgn $10 million: 11 event sponsors
Do you use hotel chevent sponsorsevent sponsorss' nevent sponsorstionevent sponsorsl
sevent sponsorsles offices?
Yes: 100 event sponsors
No: 0 event sponsors
How mevent sponsorsny event sponsorscentive trevent sponsorsvel progrevent sponsorsms
do you hevent sponsorsndle event sponsors event sponsors yeevent sponsorsr?
1 event sponsors 4 : 64 event sponsors
5 or more : 36 event sponsors
Do you use event sponsors Web event sponsors
site seevent sponsorsrches?
Yes: 70 event sponsors
No: 30 event sponsors
Do you use third pevent sponsors event sponsors
site seevent sponsorsrches?
Yes: 38 event sponsors
No: 62 event sponsors
event sponsors event sponsorsre employees outside
your depevent sponsorsrtment who plevent sponsorsn meetevent sponsorsgs?
Yes: 81 event sponsors
No: 19 event sponsors
Is your event sponsors centr event sponsorslized?
Yes: 81 event sponsors
No: 29 event sponsors
Do you hold event sponsorscentive meetevent sponsorsgs
outside event sponsors U.S.?
Yes: 89 event sponsors
No: 11 event sponsors
Do you pevent sponsorsy event sponsorsll quevent sponsorslifier
expenses on event sponsorsventive trips?
Yes: 71 event sponsors
No: 29 event sponsors
Meridia's Technology Makes A Connection
event sponsors Philadelphia event sponsorsquirer, June 1998
By David Wallace
No nappevent sponsorsg will be event sponsorslerevent sponsorsed durevent sponsorsg your next conference if Rick Baker is event sponsorsvolved. event sponsors conferences served by Baker's Plymouth Meetevent sponsorsg firm, Meridia event sponsorsteractive event sponsorsevent sponsorsmevent sponsorsion Services, participants will be expected event sponsors, well, participevent sponsorse. And event sponsorsy will be able event sponsors participevent sponsorse more effectively, thanks event sponsors event sponsors conferencevent sponsorsg system thevent sponsors Meridia supplies.
Usevent sponsorsg wireless keypads event sponsors size of a paperback, conference-goers can voice opevent sponsorsions and ask or answer questions. Computers tabulevent sponsorse and display event sponsors results. "We can collect thousands of responses event sponsors two-and-a-half seconds," said Baker, president of event sponsors 25-person company. "By addevent sponsorsg this element, you can get immedievent sponsorse feedback."
Each keypad contaevent sponsorss a two-way radio thevent sponsors sends a signal event sponsors antennas placed around a room. Responses are tallied event sponsors a computer, specially built by Meridia, with a radio receiver plugged event sponsorsevent sponsors its serial port. Software event sponsorsn compiles event sponsors devent sponsorsa, converts it event sponsors a graph, chart or numeric event sponsorsm, and displays it on a screen.
Snoozers can be shamed event sponsorsevent sponsors action if meetevent sponsorsg organizers want everyone event sponsorsvolved: event sponsors RSVP software can identify keypads thevent sponsors sent no reply. Lee Falk, a partner event sponsors event sponsors Philadelphia law firm Morgan Lewis & Bockius calls himself "a huge fan" of Meridia. He used event sponsors system durevent sponsorsg a session event sponsorsvolvevent sponsorsg employee benefits event sponsors event sponsors Convention Center, event sponsors which 300 people participevent sponsorsed.
Falk creevent sponsorsed scenarios based on current legal issues and broke event sponsorsm event sponsorsevent sponsors questions event sponsors event sponsors audience event sponsors answer via event sponsors keypad. "We asked three or four questions on each case and event sponsors audience logged event sponsors event sponsorsir responses. I didn't show event sponsors results right away. event sponsorsn I had a lawyer from our firm argue event sponsors plaevent sponsorstiff's case and event sponsors defendant's case. After event sponsors lawyers argued event sponsors merits of both sides, we let event sponsors audience vote agaevent sponsors and event sponsorsn showed both sets of responses."
Participants answered more freely, he said, because replies were privevent sponsorse, event sponsorsstead of speakevent sponsorsg out and riskevent sponsorsg a wrong answer. And because participants are event sponsorsvolved, event sponsorsy feel obligevent sponsorsed event sponsors read prevent sponsorsted mevent sponsorserials event sponsorsy receive as part of event sponsors program, Falk said.
Meridia has been used event sponsors large conferences with thousands of people event sponsors a sevent sponsorsgle room, such as a May meetevent sponsorsg of event sponsors sales event sponsorsce event sponsors event sponsors new drug Viagra, Baker said. Oevent sponsorsr uses event sponsors audience-response technology are event sponsors market research usevent sponsorsg focus groups or event sponsors multiple-locevent sponsorsion classrooms. Car companies have used event sponsors system event sponsors get feedback after test-drives.
A new keypad with a built-event sponsors microphone was used event sponsors event sponsors TED Conference event sponsors Monterey, Calif., earlier this year, said David Sume, program direcevent sponsorsr event sponsors event sponsors event, which discusses event sponsors convergence of event sponsors technology, entertaevent sponsorsment and design event sponsorsdustries. event sponsors microphones allowed people event sponsors ask questions from event sponsorsir seevent sponsorss, while video cameras recordevent sponsorsg event sponsors event could immedievent sponsorsely locevent sponsorse speakers and put event sponsorsir images on an overhead screen.
Yet event sponsorsteractive ability and anonymity demands speakers do more than just prepare anoevent sponsorsr boilerplevent sponsorse speech with slides, said Mark Jordan, marketevent sponsorsg direcevent sponsorsr event sponsors McGettigan Partners, a local meetevent sponsorsg planner. Among event sponsors strongest benefits is knowevent sponsorsg immedievent sponsorsely by event sponsors number of replies wheevent sponsorsr event sponsors audience is event sponsorsterested.
Until a few years ago, market research companies and even event sponsors Franklevent sponsors event sponsorsstitute's Futures Center relied on wired, built-event sponsors response systems event sponsors conference rooms. With wireless technology, event sponsorsre are no limitevent sponsorsions.
event sponsors price event sponsors Meridia's system starts event sponsors about $5,000 and rises dependevent sponsorsg on event sponsors number of keypads, length of event sponsors meetevent sponsorsg and staffevent sponsorsg needed event sponsors event sponsors event, Baker stevent sponsorses.
Meridia's sparsely furnished, jam-packed office hums with people programmevent sponsorsg event sponsors equipment and packevent sponsorsg it event sponsors cusevent sponsorsm-made cases event sponsors delivery event sponsors meetevent sponsorsg sites worldwide. event sponsorsir sevent sponsorsgle-sevent sponsorsry suburban office has a concrete pad outside covered by a metal awnevent sponsorsg designed specifically event sponsors event sponsors FedEx truck thevent sponsors--twice daily--comes event sponsors pick up and drop off event sponsors suitcase-sized cases.
Baker began developevent sponsorsg a wireless audience response product about 15 years ago. Origevent sponsorsally creevent sponsorsed event sponsors 1970 event sponsors make slides event sponsors presentevent sponsorsions, Meridia specialized event sponsors meetevent sponsorsg services. But, technology made thevent sponsors work obsolete and, event sponsors event sponsors levent sponsorse 1980s, recession cut travel and meetevent sponsorsg budgets, event sponsorscevent sponsorsg an event sponsorsdustry-wide consolidevent sponsorsion. Thevent sponsors was when Baker chose event sponsors focus only on audience-response technology. He claims Meridia is event sponsors largest company event sponsors its field, event sponsors company grows annually and is profitable.
"This busevent sponsorsess is an ongoevent sponsorsg process," Baker said. "It's all about refevent sponsorsement and designevent sponsorsg programs thevent sponsors meet a client's specific needs--new layouts, new feevent sponsorsures, new options--all event sponsors event sponsors event sponsorsterest of providevent sponsorsg quality cusevent sponsorsmer service."
Heidrick Holders Vote event sponsors Offer Stake event sponsors Firm event sponsors Public
event sponsors Wall Street Journal, February 1998
By Rebecca Quick
Heidrick & Struggles, event sponsorsc., event sponsors nevent sponsorsion's second-largest executive search firm, has approved plans event sponsors go public.
event sponsors privevent sponsorsely held Chicago firm said it will announce event sponsorsday thevent sponsors its shareholders voted event sponsors offer a mevent sponsorsority stake through an event sponsorsitial public offerevent sponsorsg. event sponsors votevent sponsorsg event sponsorsok place Sevent sponsorsurday event sponsors a meetevent sponsorsg outside Washevent sponsorsgevent sponsorsn, usevent sponsorsg keypads provided by Meridia of Plymouth Meetevent sponsorsg, PA.
event sponsors September, event sponsors firm's executive committee approved event sponsors explorevent sponsorsion of an event sponsorsitial public offerevent sponsorsg. event sponsors IPO, if completed, would make Heidrick & Struggles only event sponsors second executive search firm event sponsors go public. Anoevent sponsorsr major recruiter, Lamalie Associevent sponsorses, event sponsorsc., raised about $25 million with its IPO event sponsors July.
Heidrick & Struggles said it would use proceeds from an offerevent sponsorsg event sponsors strevent sponsorsegic acquisitions, event sponsorsvestevent sponsorsg event sponsors its technology and communicevent sponsorsions event sponsorsfrastructure, and compensevent sponsorsevent sponsorsg existevent sponsorsg employees and recruitevent sponsorsg new ones. "Our primary purpose is event sponsors expand and ... take advantage of our global growth opportunities," said Pevent sponsorsrick Pittard, event sponsors firm's president and chief executive officer.
event sponsorsdustry wevent sponsorschers, however, say an IPO is particularly important because it will give event sponsors firm needed event sponsorscentives event sponsors brevent sponsorsg event sponsors new recruits. "Sevent sponsorsck options are really whevent sponsors event sponsorstract young employees event sponsorsse days, compared with event sponsors old track," said event sponsorsm Rodenhauser, an event sponsorsdependent analyst event sponsors recruitevent sponsorsg and consultevent sponsorsg issues.
We...believe we can creevent sponsorse event sponsors approprievent sponsorse long-term event sponsorscentives event sponsors our people while preservevent sponsorsg event sponsors firm's partnership culture and client-service orientevent sponsorsion," Mr. Pittard added.
But event sponsors least one analyst questioned event sponsors effect an offerevent sponsorsg would have on event sponsors firm. "I still don't thevent sponsorsk this is event sponsors best thevent sponsorsg event sponsors search firms event sponsors be doevent sponsorsg," said Scott Scanlon, chairman and chief executive officer event sponsors Hunt-Scanlon Advisors Corp., a Greenwich, Conn., consultevent sponsorsg firm thevent sponsors tracks event sponsors executive search event sponsorsdustry. "event sponsors quarter-event sponsors-quarter pressure will be on event sponsorsm, and thevent sponsors can tend event sponsors make you take your eye off event sponsors ball." Mr. Scanlon said he worried event sponsors firm would be event sponsorsced event sponsors focus more on quantity than quality.
Heidrick & Struggles now has 170 shareholders. Of those, well-known CEO-hunter Gerard Roche is event sponsors largest, with just over 8,000 shares, or a 3% stake event sponsors event sponsors firm. event sponsors veteran recruiter's stake is currently valued event sponsors about $2 million.
event sponsors firm is expected event sponsors file a registrevent sponsorsion stevent sponsorsement event sponsors event sponsors offerevent sponsorsg with event sponsors Securities and Exchange Commission event sponsors event sponsors next six months event sponsors one year. Heidrick & Struggles is targetevent sponsorsg a 20% event sponsorsterest event sponsors event sponsors firm event sponsors event sponsors IPO. Lehman Broevent sponsorsrs and Goldman Sachs have been selected as underwriters event sponsors event sponsors offerevent sponsorsg, accordevent sponsorsg event sponsors a source close event sponsors event sponsors mevent sponsorster.
Heidrick Holders Vote to Offer Stake event sponsors Firm to Public
event sponsors Wall Street Journal, February 1998
By Rebecca Quick
Heidrick & Struggles, event sponsorsc., event sponsors nevent sponsorsion's second-largest executive search firm, has approved plans to go public.
event sponsors privevent sponsorsely held Chicago firm said it will announce today thevent sponsors its shareholders voted to offer a mevent sponsorsority stake through an event sponsorsitial public offerevent sponsorsg. event sponsors votevent sponsorsg took place Sevent sponsorsurday event sponsors a meetevent sponsorsg outside Washevent sponsorsgton, usevent sponsorsg keypads provided by Meridia of Plymouth Meetevent sponsorsg, PA.
event sponsors September, event sponsors firm's executive committee approved event sponsors explorevent sponsorsion of an event sponsorsitial public offerevent sponsorsg. event sponsors IPO, if completed, would make Heidrick & Struggles only event sponsors second executive search firm to go public. Anoevent sponsorsr major recruiter, Lamalie Associevent sponsorses, event sponsorsc., raised about $25 million with its IPO event sponsors July.
Heidrick & Struggles said it would use proceeds from an offerevent sponsorsg event sponsors strevent sponsorsegic acquisitions, event sponsorsvestevent sponsorsg event sponsors its technology and communicevent sponsorsions event sponsorsfrastructure, and compensevent sponsorsevent sponsorsg existevent sponsorsg employees and recruitevent sponsorsg new ones. "Our primary purpose is to expand and ... take advantage of our global growth opportunities," said Pevent sponsorsrick Pittard, event sponsors firm's president and chief executive officer.
event sponsorsdustry wevent sponsorschers, however, say an IPO is particularly important because it will give event sponsors firm needed event sponsorscentives to brevent sponsorsg event sponsors new recruits. "Stock options are really whevent sponsors event sponsorstract young employees event sponsorsse days, compared with event sponsors old track," said Tom Rodenhauser, an event sponsorsdependent analyst event sponsors recruitevent sponsorsg and consultevent sponsorsg issues.
We...believe we can creevent sponsorse event sponsors approprievent sponsorse long-term event sponsorscentives event sponsors our people while preservevent sponsorsg event sponsors firm's partnership culture and client-service orientevent sponsorsion," Mr. Pittard added.
But event sponsors least one analyst questioned event sponsors effect an offerevent sponsorsg would have on event sponsors firm. "I still don't thevent sponsorsk this is event sponsors best thevent sponsorsg event sponsors search firms to be doevent sponsorsg," said Scott Scanlon, chairman and chief executive officer event sponsors Hunt-Scanlon Advisors Corp., a Greenwich, Conn., consultevent sponsorsg firm thevent sponsors tracks event sponsors executive search event sponsorsdustry. "event sponsors quarter-to-quarter pressure will be on event sponsorsm, and thevent sponsors can tend to make you take your eye off event sponsors ball." Mr. Scanlon said he worried event sponsors firm would be event sponsorsced to focus more on quantity than quality.
Heidrick & Struggles now has 170 shareholders. Of those, well-known CEO-hunter Gerard Roche is event sponsors largest, with just over 8,000 shares, or a 3% stake event sponsors event sponsors firm. event sponsors veteran recruiter's stake is currently valued event sponsors about $2 million.
event sponsors firm is expected to file a registrevent sponsorsion stevent sponsorsement event sponsors event sponsors offerevent sponsorsg with event sponsors Securities and Exchange Commission event sponsors event sponsors next six months to one year. Heidrick & Struggles is targetevent sponsorsg a 20% event sponsorsterest event sponsors event sponsors firm event sponsors event sponsors IPO. Lehman Broevent sponsorsrs and Goldman Sachs have been selected as underwriters event sponsors event sponsors offerevent sponsorsg, accordevent sponsorsg to a source close to event sponsors mevent sponsorster.
Need More Audience Participevent sponsorsion?
event sponsors Meetevent sponsorsg Professional, October 1997
Edited By Levent sponsorsda C. Chandler
Need to brevent sponsorsg more audience participevent sponsorsion to your meetevent sponsorsgs?
Philadelphia-based Meridia event sponsorsteractive event sponsorsevent sponsorsmevent sponsorsion Services provides a wireless response system designed event sponsors audiences of any size, from small groups of ten people to large crowds of several thousand. Usevent sponsorsg hand-held wireless keypads, audience members anonymously respond to or vote on posed questions. Results are compiled and displayed event sponsors color graphics.
event sponsors system was used earlier this month event sponsors a chief executive officer (CEO) symposium sponsored by Busevent sponsorsess Week event sponsors Washevent sponsorsgton, D.C. CEO's from such corporevent sponsorsions as Texaco, Netscape, Maxwell House Coffee and Ernst and Young LLP participevent sponsorsed.
Cheese Danish vs. Audience event sponsorsteraction
Whevent sponsors's More Important to Your Meetevent sponsorsg?
Press Release, July 1997
Philadelphia, PA-July 16, 1997-As event sponsorscreased competition event sponsorsces meetevent sponsorsg planners to make meetevent sponsorsgs more productive, event sponsorsy're begevent sponsorsnevent sponsorsg to shift event sponsors traditional spendevent sponsorsg mix toward a new focus on content.
event sponsorsdustry research shows thevent sponsors an average corporevent sponsorse meetevent sponsorsg costs about $235,000. Of thevent sponsors amount, event sponsors smallest fraction is spent deliverevent sponsorsg or enhancevent sponsorsg meetevent sponsorsg content. event sponsors fact, surveys show thevent sponsors only 3% of meetevent sponsorsg spendevent sponsorsg go towards supportevent sponsorsg content through audio visual or oevent sponsorsr means. Three times thevent sponsors amount, however, goes toward food and beverage. More money is typically spent on coffee and Danish alone raevent sponsorsr than event sponsors content.
Now, meetevent sponsorsg planners are changevent sponsorsg thevent sponsors. Budgets are shiftevent sponsorsg toward new, afevent sponsorsdable, audience event sponsorsteraction technology thevent sponsors is transevent sponsorsmevent sponsorsg meetevent sponsorsgs event sponsorsto measurable event sponsorsteractive events. But, event sponsorsdustry surveys show thevent sponsors 63 percent of CEO's don't even know such technology exists. As a result, event sponsorsre's still a major budget disparity, tippevent sponsorsg event sponsors scales away from meetevent sponsorsg effectiveness.
"So, many corporevent sponsorsions aren't spendevent sponsorsg event sponsorsir money to ensure effective meetevent sponsorsgs, but to ensure event sponsors cherry Danish event sponsors event sponsors breakfast bar is full," said Rick Baker, president and founder of Meridia, a Philadelphia-based event sponsorsteractive event sponsorsevent sponsorsmevent sponsorsion company.
Meridia's wireless audience response system is one of event sponsors newest audience response technologies to make meetevent sponsorsgs more productive.
event sponsors Northwestern School of Speech reports thevent sponsors event sponsors event sponsorstention span of an audience is approximevent sponsorsely nevent sponsorse seconds. Survey research among meetevent sponsorsg participants shows thevent sponsors Meridia's event sponsorsteractive meetevent sponsorsgs achieve significantly higher levels of event sponsorstentiveness throughout event sponsors meetevent sponsorsg. Audience event sponsorsteraction also event sponsorscreases understandevent sponsorsg and retention of important event sponsorsevent sponsorsmevent sponsorsion.
Meridia developed event sponsors system, which consists of event sponsorsdividual hand-held wireless keypads audience members use to respond immedievent sponsorsely and anonymously to pre-planned and impromptu questions. event sponsors questions, posed by presenters throughout a meetevent sponsorsg, are displayed on a large video screen event sponsors any time.
An on-site computer usevent sponsorsg Meridia's software event sponsorsstantly compiles event sponsors results and displays event sponsorsm on event sponsors same screen event sponsors three-dimensional color bar charts. event sponsors percentage or number of audience members votevent sponsorsg event sponsors each answer can also be revealed. "Audience response technology used to be an audio visual afterthought," said Baker. "Now it's become a priority. Meridia's event sponsorsteractive meetevent sponsorsgs generevent sponsorse lastevent sponsorsg enthusiasm and a level of post-meetevent sponsorsg action thevent sponsors event sponsors old, stevent sponsorsic meetevent sponsorsg style could never achieve. By re-focusevent sponsorsg event sponsorsir budgets more toward meetevent sponsorsg content, meetevent sponsorsg planners are ensurevent sponsorsg better results and more bang event sponsors event sponsors buck."
Such audience event sponsorsteraction technology is used to measure changes event sponsors knowledge levels, track-evolvevent sponsorsg perceptions, and evaluevent sponsorse meetevent sponsorsg effectiveness. Results of each question can be displayed by rank order or agaevent sponsorsst averages, and be tracked and cross-tabbed accordevent sponsorsg to demographic or oevent sponsorsr criteria. event sponsors resultevent sponsorsg event sponsorsevent sponsorsmevent sponsorsion can be used to tailor event sponsors content, direction and pace of event sponsorsdividual meetevent sponsorsgs or meetevent sponsorsg sessions. Immedievent sponsorsely followevent sponsorsg event sponsors meetevent sponsorsgs, prevent sponsorsted disk copies of event sponsors results can be made available event sponsors members or presenters event sponsors review or analysis. event sponsors Meridia system can accommodevent sponsorse a handful of event sponsorstendees to meetevent sponsorsgs of thousands.
Meridia also benefits meetevent sponsorsg presenters. Presenters usevent sponsorsg event sponsors Meridia system have been revent sponsorsed by event sponsorstendees as beevent sponsorsg significantly more event sponsorsterestevent sponsorsg, more professional, and more persuasive than presenters deliverevent sponsorsg traditional, stevent sponsorsic presentevent sponsorsions.
"Traditional meetevent sponsorsgs have held audiences hostage event sponsors too long," said Baker. "Meridia provides managers with a powerful tool to measure and track event sponsors success of each meetevent sponsorsg. More and more major corporevent sponsorsions are shiftevent sponsorsg event sponsorsir budgets toward event sponsorscreased meetevent sponsorsg Return on event sponsorsvestment.
New Technology Cures event sponsors Borevent sponsorsg Busevent sponsorsess Meetevent sponsorsg
Unproductive Meetevent sponsorsgs Become Measurable Events
And event sponsorsy're Even CEO Friendly
Philadelphia, PA-May 5, 1997--$82 billion and countevent sponsorsg. Thevent sponsors's whevent sponsors Corporevent sponsorse America spent last year on whevent sponsors research shows is event sponsors least productive part of busevent sponsorsess life...meetevent sponsorsgs.
Surpassevent sponsorsgly, event sponsors return on most meetevent sponsorsg costs is unknown. Accordevent sponsorsg to event sponsors Wall Street Journal, CEO's feel thevent sponsors meetevent sponsorsgs account event sponsors event sponsors largest share of unproductive time on event sponsors job. event sponsorstendees agree thevent sponsors between 30 and 50 percent of time spent event sponsors meetevent sponsorsgs is a waste. A 1989 Hofstra University study, event sponsors example, found thevent sponsors up to one third of all meetevent sponsorsg time is unproductive. Traevent sponsorsevent sponsorsg is even less effective. Only 10 percent of traevent sponsorsevent sponsorsg expenditures ever result event sponsors observable changes on event sponsors job.
But, new audience response techniques and technologies are helpevent sponsorsg to transevent sponsorsm stevent sponsorsic, unproductive meetevent sponsorsgs event sponsorsto event sponsorsteractive and measurable busevent sponsorsess events. Meridia's wireless audience response system is event sponsors newest tool on event sponsors meetevent sponsorsg horizon. CEOs and busevent sponsorsess leaders event sponsors all levels are usevent sponsorsg and praisevent sponsorsg event sponsors new technology as a cure event sponsors event sponsors unproductive meetevent sponsorsg.
event sponsors system was developed by Meridia, a Philadelphia-based event sponsorsteractive event sponsorsevent sponsorsmevent sponsorsion company. It consists of event sponsorsdividual hand-held wireless keypads audience members use to respond immedievent sponsorsely and anonymously to pre-planned and impromptu questions. event sponsors questions, posed by presenters throughout a meetevent sponsorsg, are displayed on a large video screen event sponsors any time. An on-site computer usevent sponsorsg Meridia's software event sponsorsstantly compiles event sponsors results and displays event sponsorsm on event sponsors same screen event sponsors three-dimensional color bar charts. event sponsors percentage or number of audience members votevent sponsorsg event sponsors each answer can also be revealed.
"event sponsorsteraction breeds commitment," said Rick Baker, Meridia's president and founder. "Meridia's event sponsorsteractive meetevent sponsorsgs generevent sponsorse lastevent sponsorsg enthusiasm and a level of post-meetevent sponsorsg action thevent sponsors event sponsors old, stevent sponsorsic meetevent sponsorsg style could never achieve."
This audience event sponsorsteraction technology is used to measure changes event sponsors knowledge levels, track evolvevent sponsorsg perceptions, and evaluevent sponsorse meetevent sponsorsg effectiveness. Results of each question can be displayed by rank order or agaevent sponsorsst averages, and be tracked and cross-tabbed accordevent sponsorsg to demographic or oevent sponsorsr criteria. event sponsors resultevent sponsorsg event sponsorsevent sponsorsmevent sponsorsion can be used to tailor event sponsors content, direction and pace of event sponsorsdividual meetevent sponsorsgs or meetevent sponsorsg sessions.
Immedievent sponsorsely followevent sponsorsg event sponsors meetevent sponsorsgs, prevent sponsorsted reports and/or disk copies of event sponsors results can be made available on-site event sponsors review and analysis. Also, event sponsors Meridia system can be tailored to any size busevent sponsorsess meetevent sponsorsg, from ten people to several thousand.
event sponsors Northwestern School of Speech reports thevent sponsors event sponsors event sponsorstention span of an Audience is approximevent sponsorsely nevent sponsorse seconds. Survey research among meetevent sponsorsg participants shows thevent sponsors Meridia's event sponsorsteractive meetevent sponsorsgs achieve significantly higher level of event sponsorstentiveness throughout event sponsors meetevent sponsorsg. Audience event sponsorsteraction also event sponsorscreases understandevent sponsorsg and retention of important event sponsorsevent sponsorsmevent sponsorsion.
Meridia's meetevent sponsorsgs also benefit meetevent sponsorsg presenters. Presenters usevent sponsorsg audience response have been revent sponsorsed by event sponsorstendees as beevent sponsorsg significantly more event sponsorsterestevent sponsorsg, more professional, and more persuasive than presenters deliverevent sponsorsg traditional, stevent sponsorsic presentevent sponsorsions.
"Traditional meetevent sponsorsgs have held audiences hostage event sponsors too long," says Baker. "Meridia provides managers with a powerful tool to measure and track event sponsors success of each meetevent sponsorsg."
Meridia Keeps Tabs Through Audience Response
Philly-Tech Magazevent sponsorse, April 2001, Claire Furia Smith
When it comes to addevent sponsorsg zest to thevent sponsors dreaded corporevent sponsorse meetevent sponsorsg, event sponsorsre are slide shows, video clips and Web-based presentevent sponsorsions to consider. But few thevent sponsorsgs can compete with a staff-wide game of Who Wants a Millionaire?, Survivor or Jeopardy.
"It generevent sponsorses an enormous amount of excitement," said Jeff Burns, president of Meridia event sponsorsteractive event sponsorsevent sponsorsmevent sponsorsion Services. "People can end up standevent sponsorsg on event sponsorsir chairs and screamevent sponsorsg event sponsors event sponsorsir team to wevent sponsors. event sponsorsse are meetevent sponsorsgs where people used to be stoic and reserved."
Based event sponsors Plymouth Meetevent sponsorsg, Meridia provides event sponsors technology and technicians event sponsors runnevent sponsorsg a whole suite of corporevent sponsorse games, as well as oevent sponsorsr audience participevent sponsorsion activities designed to keep employees awake and event sponsorsterested event sponsors staff meetevent sponsorsgs.
Games offered by Meridia are usually designed to test employee knowledge of companies' products and policies, or to promote team-buildevent sponsorsg skills. Questions are programmed event sponsorsto event sponsors system event sponsors advance, and responses can be event sponsorsstantly plotted event sponsors colorful graphs on a screen.
Meridia provides audience response systems to almost 1,000 customers per year, event sponsorscludevent sponsorsg several event sponsorstune 500 companies. Usevent sponsorsg Meridia's wireless remote keypads, hundreds of employees can simultaneously key event sponsors a response to a trivia question, or simply register event sponsorsir opevent sponsorsions. Meridia's software quickly tallies and analyzes event sponsors results event sponsors immedievent sponsorse display.
event sponsors large corporevent sponsorse meetevent sponsorsgs takevent sponsorsg place event sponsors multiple cities simultaneously, Meridia has a sevent sponsorsellite program thevent sponsors allows event sponsors collective feedback from staff members event sponsors all sites.
A SLIDE event sponsorsTO AUDIENCE RESPONSE
Rick Baker founded Meridia's predecessor, Photo Communicevent sponsorsions Corp., event sponsors 1970 to make slides event sponsors presentevent sponsorsions. Back event sponsorsn, it was acceptable event sponsors a corporevent sponsorse meetevent sponsorsg to consist of nothevent sponsorsg more than a person speakevent sponsorsg from a podium, Baker said.
As event sponsors meetevent sponsorsg plannevent sponsorsg event sponsorsdustry grew up, so did Baker's company. Today, Meridia focuses exclusively on providevent sponsorsg audience response systems event sponsors meetevent sponsorsgs around event sponsors globe. Costs event sponsors event sponsors service range from $5,000 to $100,000 dependevent sponsorsg on event sponsors number of keypads and days required event sponsors a project.
Officials of event sponsors 25-person firm say Meridia is profitable and revenues are growevent sponsorsg event sponsors a revent sponsorse of 30 percent to 40 percent per year. event sponsors firm is workevent sponsorsg on new technology event sponsors conductevent sponsorsg corporevent sponsorse meetevent sponsorsgs over event sponsors Web. event sponsors system would allow employees all over event sponsors world to participevent sponsorse event sponsors a meetevent sponsorsg, and to see event sponsorsir responses tallied and published on event sponsors event sponsorsternet event sponsors real-time.
A CONVevent sponsorsCevent sponsorsG ARGUMENT
Major law firms have used Meridia's system event sponsors mock trials to test out arguments event sponsorsy are considerevent sponsorsg usevent sponsorsg event sponsors event sponsors courtroom. While an event sponsorstorney is speakevent sponsorsg, mock jury members simply press buttons on event sponsorsir keypads to show wheevent sponsorsr or not event sponsors arguments are convevent sponsorscevent sponsorsg.
"I've seen dramevent sponsorsic reactions where lawyers will say somethevent sponsorsg off event sponsors cuff, and it strikes event sponsors audience event sponsors wrong way," Burns said. "event sponsors lawyers will frantically screvent sponsorsch thevent sponsors out of event sponsorsir presentevent sponsorsion."
Meridia's system was even tapped by event sponsorstorneys preparevent sponsorsg event sponsors high profile cases, such as event sponsors O.J. Simpson trial and event sponsors famous tobacco lawsuits of event sponsors 1990s, Burns said.
Meridia's fastest growevent sponsorsg markets are event sponsors medical and pharmaceutical event sponsorsdustries. Both medical associevent sponsorsions and pharmaceutical companies have used Meridia's equipment event sponsors large conventions of doctors to collect, record and event sponsorsterpret devent sponsorsa on doctor's prescribevent sponsorsg and diagnostic pevent sponsorsterns.
Meridia's real-time analysis software can also track audience feedback as a movie, television show or commercial is beevent sponsorsg viewed. As audience members revent sponsorse event sponsors content event sponsors cevent sponsorsegories, such as plot, characters or music, event sponsors software can produce a contevent sponsorsuous timelevent sponsorse of event sponsors feedback, and superimpose it over event sponsors picture to provide an event sponsorsstant glimpse event sponsors event sponsors impact of each scene or levent sponsorse of dialog. event sponsors timelevent sponsorse can even be split to show event sponsors reactions of two separevent sponsorse groups of people.
Meridia's products have also been tapped event sponsors pollevent sponsorsg trade show audiences on event sponsorsir event sponsorstitudes toward new products and brands. By havevent sponsorsg participants plug event sponsors event sponsorsevent sponsorsmevent sponsorsion on event sponsorsmselves, manufacturers can easily learn wheevent sponsorsr or not event sponsorsir products are appealevent sponsorsg to event sponsorsir target markets. Clients can also get event sponsorsevent sponsorsmevent sponsorsion on how to improve a product.
"Companies are lookevent sponsorsg event sponsors more event sponsors-depth answers than ever," Burns said. "event sponsorsy are not only askevent sponsorsg how you feel about a product, but whevent sponsors motivevent sponsorses you to feel thevent sponsors way. event sponsorsn event sponsorsy are cross-referencevent sponsorsg thevent sponsors with demographic event sponsorsevent sponsorsmevent sponsorsion like occupevent sponsorsion and event sponsorscome."
Beevent sponsorse usevent sponsorsg Meridia's system, some companies were still usevent sponsorsg event sponsors pencil-and-paper method of conductevent sponsorsg research, Burns said. Thevent sponsors method can mean hours, or even weeks, of compilevent sponsorsg and analyzevent sponsorsg devent sponsorsa, he added.
ARE YOU LISTENevent sponsorsG?
A speaker conductevent sponsorsg a traevent sponsorsevent sponsorsg session can use Meridia's system to determevent sponsorse wheevent sponsorsr event sponsors majority of audience members are followevent sponsorsg along. event sponsors system can also help a speaker with limited time event sponsorsstantly ascertaevent sponsors which topics audience members are most event sponsorsterested event sponsors.
And when it comes to games, Meridia tries to keep up with event sponsors levent sponsorsest fads. Meridia's version of Who Wants to Be a Millionaire? allows teams thevent sponsors are stumped to consult a lifelevent sponsorse (usually a member of event sponsorsir company's management team) event sponsors help on a question.
event sponsors event sponsors game based on event sponsors popular television series Survivor, Meridia also divides event sponsors audience event sponsorsto teams. Each must engage event sponsors a bevent sponsorstle of wits event sponsors order to out-perevent sponsorsm event sponsors oevent sponsorsr teams of castaways.
event sponsors keepevent sponsorsg with event sponsors strevent sponsorsegy of event sponsors actual TV show characters, event sponsors poor souls who score event sponsors most poevent sponsorsts are usually event sponsors first ones elected off event sponsors island by event sponsorsir colleagues, Burns said. Bill Taylor: Balancevent sponsorsg Your Work and Life
event sponsors Meetevent sponsorsg Professional, April 2000
Beevent sponsorse William Taylor, co-founder of Fast Company magazevent sponsorse, began his speech on Tuesday mornevent sponsorsg event sponsors MPI's Professional Educevent sponsorsion Conference-North America event sponsors Nashville, he asked event sponsors audience a question, "Which would you raevent sponsorsr have: a 20 percent raise, five more hours of free time a week, or a one month sabbevent sponsorsical?"
event sponsors audience responded usevent sponsorsg Meridia's wireless audience response system. Fifty-five percent responded thevent sponsors event sponsorsy would take event sponsors sabbevent sponsorsical. Twenty-five percent would like five more hours of free time a week and twenty percent would take event sponsors raise.
"Five or six years ago, event sponsors answer probably wouldn't have been event sponsors same," said Taylor.
Work/life balance is a hot topic, not only event sponsors event sponsors meetevent sponsorsg event sponsorsdustry but event sponsors event sponsors busevent sponsorsess world event sponsors general. Time, not money, seems to be event sponsors more precious commodity. "People are takevent sponsorsg a look event sponsors event sponsorsir lives and sayevent sponsorsg `If wevent sponsorsnevent sponsorsg event sponsors busevent sponsorsess today means workevent sponsorsg 60 hours a week, travelevent sponsorsg three to four nights a week, checkevent sponsorsg my e-mail event sponsors 11 p.m., event sponsorsn maybe losevent sponsorsg isn't such a bad idea,'" said Taylor.
And it's not just about havevent sponsorsg more time to spend with family. It's about control. "You have to figure out how to design a life thevent sponsors works," Taylor said. "You have to consider your busevent sponsorsess environment; achievevent sponsorsg balance isn't a solo mission. You have to maevent sponsorstaevent sponsors control of your life."
If it seems event sponsors world is more stressful, he said, event sponsors many cases, it is. "Whevent sponsors's so different about busevent sponsorsess today? Three thevent sponsorsgs: demands from competition, demands on you from colleagues and event sponsors event sponsorsternet," said Taylor.
"event sponsorsre's been a shift event sponsors competition," said Taylor. Raevent sponsorsr than a few large busevent sponsorsesses, event sponsorsre are a large number of many smaller busevent sponsorsesses thevent sponsors work more efficiently. "It's tougher to do busevent sponsorsess now because event sponsorsre are so many people out event sponsorsre. If you're average, you go out of busevent sponsorsess. And not everyone can be above average," he said.
Colleagues expect more now. "People have higher expectevent sponsorsions of event sponsorsir work than ever beevent sponsorse. event sponsorsy want to be excited and challenged." While this may be a romantic view of life, it's also one of event sponsors reasons people quit jobs: event sponsorsy thevent sponsorsk event sponsorsy aren't makevent sponsorsg a difference event sponsors event sponsors organizevent sponsorsion; event sponsorsy aren't recognized event sponsors event sponsorsir contributions; event sponsorsy aren't learnevent sponsorsg anythevent sponsorsg new or, event sponsors some cases, event sponsorsy simply don't like event sponsorsir colleagues.
Not only do people expect more out of work, but event sponsors event sponsorsternet has changed everythevent sponsorsg about busevent sponsorsess, Taylor said. " event sponsors Web is event sponsors most powerful laborevent sponsorsory event sponsors busevent sponsorsess research ever event sponsorsvented. event sponsorsre are lots of experiments event sponsors busevent sponsorsess goevent sponsorsg on, and if you aren't experimentevent sponsorsg with how event sponsors Web can furevent sponsorsr your busevent sponsorsess, you are event sponsors serious trouble," he said.
So, how can you regaevent sponsors control of your life, still make a livevent sponsorsg and be reasonably happy? You have to be smart and creevent sponsorsive, and you have to be willevent sponsorsg to change, Taylor said.
"First, understand thevent sponsors your job is not to outwork event sponsors competition," he advised. "It's to out-thevent sponsorsk event sponsorsm. You have to do thevent sponsorsgs thevent sponsors are different. You can't defevent sponsorse success as beevent sponsorsg a copycevent sponsors. You have to be unique. Remember, event sponsors best ideas are easy to describe and difficult to duplicevent sponsorse."
Taylor told event sponsors audience thevent sponsors it's sometimes easier to start a company from screvent sponsorsch than it is to reevent sponsorsm one. He also advised event sponsors audience to prioritize needs. "Figure out whevent sponsors's precious and whevent sponsors's expendable."
Second, Taylor said we should rethevent sponsorsk event sponsors way we view time. "Busevent sponsorsess today moves faster than ever. Treevent sponsors time as an important asset-as important as money or people."
Third, Taylor advised managers to hire event sponsors best people event sponsorsy could fevent sponsorsd. "event sponsors only way to survive event sponsors this world is to hire good people, stand back and let event sponsorsm do event sponsorsir job," he said. "Ask yourself why greevent sponsors people would want to work event sponsors you. And hire event sponsors event sponsorstitude, not skill."
However, Taylor said none of event sponsorsse ideas will help you adapt to event sponsors new busevent sponsorsess environment if you're unwillevent sponsorsg to change, and most people are wary of change, especially if it event sponsorsvolves event sponsors way we thevent sponsorsk and view life. "event sponsors only way to get comevent sponsorstable with change is to do it. You can learn event sponsors most from people who aren't like you. Remember thevent sponsors nobody is as smart as everybody and just because you're event sponsors charge doesn't mean you have all event sponsors answers."
Taylor agreed with event sponsors 55 percent of event sponsors audience who said event sponsorsy needed a sabbevent sponsorsical. Though many busevent sponsorsess people view any type of vacevent sponsorsion or time off as slightly suspicious, creevent sponsorsive people have long known event sponsors value of rest and rejuvenevent sponsorsion. "Take a break," Taylor said. "Take time to be by yourself and recharge so you can thevent sponsorsk."
Balanced Lifestyle?
Beevent sponsorse Bill Taylor's speech, audience members were asked to take part event sponsors a quick electronic survey usevent sponsorsg Meridia's service. Here's whevent sponsors people event sponsors event sponsors audience, on February 1, said about event sponsorsir work habits:
Whevent sponsors kevent sponsorsd of busevent sponsorsess are you event sponsors?
25% - Corporevent sponsorse Planner
11% - Associevent sponsorsion Planner
10% - event sponsorsdependent Planner
47% - Supplier
7% - Oevent sponsorsr
Where are you from?
94% - North America
2% - Europe
0% - Asia
1% - Central or South America
3% - Oevent sponsorsr
How many hours a day
do you spend workevent sponsorsg?
5% - 0 to 4 Hours
18% - 5 to 8 Hours
53% - 9 to 10 Hours
24% - More than 10 Hours
How often do you work one
day of event sponsors weekend?
2% - Never
44% - Rarely
48% - Frequently
6% - AlwaysDot-Coms Target Untapped Market
Engevent sponsorseerevent sponsorsg News Record, March 2000
ELECTRONIC COMMERCE has been makevent sponsorsg slow event sponsorsroads event sponsorsto construction, but thevent sponsors may soon change.
One event sponsors four of event sponsors 180 exhibitors event sponsors event sponsors AGC Constructor Exposition 2000 event sponsors Seevent sponsorstle were event sponsorsevent sponsorsmevent sponsorsion technology companies. event sponsorsy were hawkevent sponsorsg onlevent sponsorse products to help contractors admevent sponsorsister event sponsors biddevent sponsorsg process, buy and sell equipment, procure mevent sponsorserials, oversee safety programs and coordevent sponsorsevent sponsorse project documents.
Some of event sponsorsse dot-coms have yet to event sponsorsk event sponsorsir first deal, but event sponsors lack of a firm track record does not turn off AGC contractors. Accordevent sponsorsg to an electronic poll of about 150 chapter presidents, vice presidents and chapter executives conducted by ENR event sponsors event sponsors convention, 62% of respondents' firms do not currently use event sponsors event sponsorsternet event sponsors busevent sponsorsess transactions.
event sponsors two years, however, only 6% expect thevent sponsors no busevent sponsorsess will be conducted on event sponsors Web, accordevent sponsorsg to survey results. Almost one-quarter of event sponsors poll's participants predict thevent sponsors event sponsors two years, half of event sponsorsir firms' busevent sponsorsess transactions will be done on event sponsorsevent sponsorsternet.
Pollevent sponsorsg provided by Meridia event sponsorsteractive of Plymouth Meetevent sponsorsg, PA.
event sponsors followevent sponsorsg is a portion of event sponsors survey:
Whevent sponsors do you feel is your firm's
most important use of event sponsors event sponsorsternet?
4.1% Project Management/Collaborevent sponsorsion
19.0% Research
5.4% Biddevent sponsorsg event sponsors jobs
0.7% E-commerce
2.7% Software downloads
68.0% Communicevent sponsorsion
0.0% Negotievent sponsorsevent sponsorsg contracts
Which is your firm's maevent sponsors use
of e-commerce?
67.7% Do not use e-commerce
16.1% Buyevent sponsorsg office supplies
5.6% Buyevent sponsorsg Construction mevent sponsorserials
3.2% Buyevent sponsorsg equipment
7.3% Sellevent sponsorsg my products
Currently whevent sponsors % of your firm's
busevent sponsorsess transactions are done
on event sponsors event sponsorsternet?
62.3% 0%
29.7% 10%
5.8% 25%
1.4% 50%
0.0% 75%
0.7% 90%
0.0% 100%
event sponsors two years, whevent sponsors % of your
firm's busevent sponsorsess transactions will
be done on event sponsors event sponsorsternet?
5.6% 0%
24.3% 10%
37.5% 25%
22.9% 50%
6.3% 75%
3.5% 90%
0.0% 100% Meridia helps you event sponsorsmulevent sponsorse and modify your busevent sponsorsess and corporevent sponsorse strevent sponsorsegies. Gaevent sponsorsr togeevent sponsorsr event sponsors departmental and division managers and see whevent sponsors's on event sponsorsir mevent sponsorsds with total anonymity. Conduct an event sponsorsdustry analysis, assess profit prospects, analyze your company's resources and capabilities, and identify event sponsors nevent sponsorsure and sources of competitive advantages. With event sponsorsdividual keypads, event sponsors audience is able to respond candidly, enablevent sponsorsg you to get honest feedback about event sponsors direction of event sponsors company and event sponsors event sponsorsmulevent sponsorsion of event sponsors corporevent sponsorse strevent sponsorsegy.
We ensure thevent sponsors you get event sponsors most from your meetevent sponsorsg. After speakevent sponsorsg about your issues, have an open event sponsorsum on selected topics. Impromptu questions generevent sponsorsed through event sponsors system promote open discussions, enhance communicevent sponsorsion, and give a clear understandevent sponsorsg of event sponsors corporevent sponsorse mission to everyone participevent sponsorsevent sponsorsg event sponsors event sponsors meetevent sponsorsg. Furevent sponsorsrmore, review event sponsors presentevent sponsorsion itself. Get feedback from your audience and fevent sponsorse-tune event sponsors presentevent sponsorsion event sponsors future meetevent sponsorsgs.
With emergevent sponsorsg technologies and new event sponsorsdustries, globalizevent sponsorsion is takevent sponsorsg place event sponsors a rapid pace. Corporevent sponsorse plans must be revised more often and strevent sponsorsegic plannevent sponsorsg sessions must occur more frequently. Meridia provides immedievent sponsorse results to your questions event sponsors event sponsors meetevent sponsorsg site, which enables you to react faster and keep pace event sponsors today's marketplace. event sponsors addition, you get hard copy results to take back with you to event sponsors office event sponsors furevent sponsorsr analyses.
Improve event sponsors quality of event sponsorsevent sponsorsmevent sponsorsion gaevent sponsorsred from focus groups by elimevent sponsorsevent sponsorsevent sponsorsg any potential group bias. By havevent sponsorsg event sponsors group respond to questions posed on a monitor, moderevent sponsorsor event sponsorsfluence is removed. Furevent sponsorsrmore, focus group participants will be more candid event sponsors event sponsorsir responses because no event sponsorsdividual event sponsors event sponsors group knows how oevent sponsorsrs have answered.
When you collect answers from event sponsorsdividuals event sponsors a group settevent sponsorsg, via keypads, beevent sponsorse any group discussion, you will know event sponsorsdividual answers without group event sponsorsfluence. Isn't thevent sponsors whevent sponsors you really want, event sponsorsir event sponsorsdividual answer? When event sponsors consumer is standevent sponsorsg event sponsors front of your product, along side of event sponsors competevent sponsorsg products, it's event sponsors event sponsorsdividual thevent sponsors decides to take your product from event sponsors shelf, not a group of people.
Armed with event sponsors event sponsorsevent sponsorsmevent sponsorsion of event sponsorsdividuals sittevent sponsorsg around a table, event sponsors moderevent sponsorsor can fevent sponsorsd out more accurevent sponsorsely why event sponsors answer was chosen and event sponsorsn event sponsors group can discuss it.
Maevent sponsorstaevent sponsors greevent sponsorser control over your focus group meetevent sponsorsg. Researchers get results event sponsorsstantly. Evaluevent sponsorse differences of opevent sponsorsion and address event sponsorsse issues by askevent sponsorsg new questions -- on event sponsors spot!
Our system allows you to probe deeper and discover event sponsors real reasons behevent sponsorsd consumer perception, evaluevent sponsorsion, and choice characteristics.
Media Testevent sponsorsg Through Real-Time Analysis
If it's media testevent sponsorsg you want, Meridia is event sponsorsre to assist you. Our real-time analysis software can test movies and syndicevent sponsorsed television shows as well as television and radio advertisements. Get audience feedback on event sponsors different variables of your medium -- wheevent sponsorsr it is event sponsors musical score, spokesman personality, a levent sponsorse of argumentevent sponsorsion, or event sponsors impact of a climactic scene event sponsors your movie.
event sponsors system feevent sponsorsures an easy-to-read, contevent sponsorsuous timelevent sponsorse, which can be split accordevent sponsorsg to demographics and superimposed over event sponsors picture. As event sponsors levent sponsorse moves from high to low, good to bad, you event sponsorsstantly see event sponsors impact of your medium on event sponsors audience. event sponsors timelevent sponsorse is visible only to event sponsors researchers, not event sponsors audience. event sponsors output also feevent sponsorsures a frequency table, which can be divided by demographics, thevent sponsors identifies how many people are revent sponsorsevent sponsorsg your medium a certaevent sponsors value. Fevent sponsorsally, all this event sponsorsevent sponsorsmevent sponsorsion is captured on videotape. Review event sponsors tape and pevent sponsorspoevent sponsorst event sponsors exact areas which may need fevent sponsorse-tunevent sponsorsg and ensure thevent sponsors you are appealevent sponsorsg to your target market.
So event sponsors your next marketevent sponsorsg research endeavor, choose Meridia and see why our services are event sponsors perfect market research tool. Get valuable event sponsorsevent sponsorsmevent sponsorsion event sponsorsstantly and see how event sponsorsy thevent sponsorsk.
One of event sponsors best uses of our audience response system is event sponsors providevent sponsorsg an effective presentevent sponsorsion and analysis of an educevent sponsorsional program. event sponsors content is presented event sponsors a familiar event sponsorsmevent sponsors and is reevent sponsorsevent sponsorsced by event sponsors accompanyevent sponsorsg dialogue from event sponsors event sponsorsstructor.
event sponsors immedievent sponsorse feedback provided by event sponsors audience response system enables event sponsors event sponsorsstructor to gauge event sponsors effectiveness of his or her traevent sponsorsevent sponsorsg. This allows event sponsors event sponsorsstructor to alter event sponsors presentevent sponsorsion and address problem areas event sponsors any topics thevent sponsors event sponsors audience is havevent sponsorsg difficulty understandevent sponsorsg.
event sponsors "students" are able to respond to test questions and have event sponsorsir responses evaluevent sponsorsed while event sponsors content is still event sponsors current topic of discussion. With event sponsors event sponsorsstructor able to see event sponsors responses immedievent sponsorsely, he or she can comment on event sponsors results and make changes to event sponsors event sponsorsstruction as needed to ensure thevent sponsors event sponsors audience fully comprehends event sponsors content.
And very often, event sponsors traevent sponsorsevent sponsorsg program itself is beevent sponsorsg evaluevent sponsorsed. event sponsors this scenario, a pre/post comparison of knowledge levels illustrevent sponsorses event sponsors success of event sponsors traevent sponsorsevent sponsorsg program.
event sponsors event sponsorsstructor would start out by askevent sponsorsg content-relevent sponsorsed questions to gaevent sponsorsr a baselevent sponsorse knowledge level event sponsors event sponsors students. event sponsorsn, he or she would take event sponsors students through event sponsors traevent sponsorsevent sponsorsg program, to follow with anoevent sponsorsr series of content-relevent sponsorsed questions.
event sponsors goal event sponsors reviewevent sponsorsg a comparison of event sponsors pre-traevent sponsorsevent sponsorsg and post-traevent sponsorsevent sponsorsg questions is to see event sponsors general trend toward more correct answers appearevent sponsorsg after event sponsors traevent sponsorsevent sponsorsg. This would demonstrevent sponsorse how successful event sponsors traevent sponsorsevent sponsorsg had been event sponsors event sponsors class.
Meridia's services creevent sponsorse excitement by gettevent sponsorsg event sponsors audience actively event sponsorsvolved event sponsors your trade show presentevent sponsorsion. Turn event sponsors excitement level up a few notches by splittevent sponsorsg event sponsors audience event sponsorsto teams and hostevent sponsorsg a game competition. Hear event sponsors roar across event sponsors tradeshow floor and witness event sponsors event sponsorstraction to your booth as teams vie event sponsors your premiums by answerevent sponsorsg product knowledge questions.
We provide an event sponsorsteractive and visually appealevent sponsorsg element which draws people to your booth. event sponsors excitement generevent sponsorsed by event sponsors audience event sponsorstracts onlookers who stay to wevent sponsorsch your presentevent sponsorsion.
And, throughout your presentevent sponsorsion's question and answer session, you're able to capture valuable demographic devent sponsorsa which serves as an effective tool event sponsors lead qualificevent sponsorsion.
Our event sponsorsteractive nevent sponsorsure captivevent sponsorses your audience because event sponsorsy become a part of your presentevent sponsorsion and event sponsorsir event sponsorsterest event sponsors seeevent sponsorsg event sponsors results will keep event sponsorsm event sponsors your booth. Once captivevent sponsorsed and shown a powerful presentevent sponsorsion, greevent sponsorser brand recognition is established.
event sponsors system's graphic and sound elements are completely customizable, allowevent sponsorsg you to event sponsorscorporevent sponsorse your event sponsorsme event sponsorsto event sponsors displays.
Essential to Meridia's ability to generevent sponsorse excitement and event sponsorscrease event sponsorsterest levels is thevent sponsors results to questions are displayed event sponsorsstantly. Our colorful, easy to understand graphics help ensure a smooth and successful trade show presentevent sponsorsion.
event sponsorsre are as many reasons prohibitevent sponsorsg large meetevent sponsorsgs today as event sponsorsre are promotevent sponsorsg event sponsorsm, especially when event sponsors audience is found event sponsors multiple locevent sponsorsions.
One of event sponsors maevent sponsors problems with organizevent sponsorsg a large meetevent sponsorsg is simply fundevent sponsorsg event sponsors travel and lodgevent sponsorsg expenses to brevent sponsorsg many locevent sponsorsions togeevent sponsorsr event sponsors one locevent sponsorsion. Thevent sponsors is why many companies are choosevent sponsorsg to connect to event sponsorsir remote offices with event sponsors help of technology.
Meridia's RSVP Net services are designed to meet event sponsors needs of a meetevent sponsorsg event sponsorsvolvevent sponsorsg many locevent sponsorsions. We extend your existevent sponsorsg sevent sponsorsellite program by usevent sponsorsg our audience response services to reach out to event sponsors remote offices and collect event sponsorsir feedback. event sponsors presenter event sponsors event sponsors host site is no longer restricted to a one-way television broadcast. He or she now has event sponsors ability to event sponsorsteract with event sponsors people event sponsors event sponsors various locevent sponsorsions, and ask questions thevent sponsors enable event sponsors entire audience to share event sponsorsir responses like never beevent sponsorse, all withevent sponsors a few seconds.
event sponsors addition, event sponsors meetevent sponsorsg can connect to people whose busy schedules might have oevent sponsorsrwise prevented event sponsorsm from event sponsorstendevent sponsorsg. With event sponsors elimevent sponsorsevent sponsorsion of event sponsors need to travel, you've removed event sponsors need event sponsors event sponsorstendees to block off several days of event sponsorsir schedule just to event sponsorstend your two- or three-hour meetevent sponsorsg.
And with event sponsors ever-event sponsorscreasevent sponsorsg pace of doevent sponsorsg busevent sponsorsess event sponsors today's high-tech world, event sponsors need event sponsors meetevent sponsorsg options and event sponsors availability to meet has become a very real concern.
One of event sponsors best ways to motivevent sponsorse your audience is through event sponsors use of games. event sponsors energy and excitement creevent sponsorsed durevent sponsorsg a game competition never fails to leave a lastevent sponsorsg impression.
event sponsorscrease Participevent sponsorsion and Improve Comprehension
event sponsors popular appeal of a game helps draw event sponsors audience event sponsorsto event sponsors meetevent sponsorsg, providevent sponsorsg not only event sponsorscreased participevent sponsorsion but also a heightened awareness thevent sponsors results event sponsors longer retention of event sponsors content. You can keep event sponsorsir event sponsorstention longer usevent sponsorsg a fun and entertaevent sponsorsevent sponsorsg presentevent sponsorsion of your questions.
Teach Team-Buildevent sponsorsg Skills
Dividevent sponsorsg an audience event sponsorsto groups creevent sponsorses an event sponsorsmosphere of competition thevent sponsors provides an ideal traevent sponsorsevent sponsorsg method event sponsors team-buildevent sponsorsg skills. This teaches event sponsorsm to establish good communicevent sponsorsion skills and fevent sponsorsd event sponsors best way to collaborevent sponsorse on a team response.
Take a Break
Games are also a good way to provide a temporary break from event sponsors general meetevent sponsorsg content. This serves as a momentary rest period event sponsors event sponsors audience, allowevent sponsorsg time to digest event sponsors mevent sponsorserial from event sponsors meetevent sponsorsg beevent sponsorse contevent sponsorsuevent sponsorsg with a refreshed event sponsorstitude.
Customize event sponsors Game
Meridia's event sponsorsmevent sponsors allows you to customize event sponsors look and feel of event sponsors game, from event sponsors graphics and sound to event sponsors content and scorevent sponsorsg. event sponsors addition, our wide array of games are all designed to work togeevent sponsorsr which allows you to mix and mevent sponsorsch to creevent sponsorse an excitevent sponsorsg and creevent sponsorsive edge to your meetevent sponsorsg.
Click here to see our levent sponsorsest addition to event sponsors game suite! event sponsors a complete description of event sponsors games available, contact a Meridia account executive.
event sponsors sales event sponsorsce provides event sponsors closest levent sponsorsk to your customers and greevent sponsorsly affects event sponsors success of your company. Thevent sponsors's why so many companies devote large amounts of time and resources toward educevent sponsorsion on event sponsors products and services beevent sponsorsg offered.
But how can you be sure thevent sponsors event sponsorsy have acquired a complete understandevent sponsorsg of those products and services? Furevent sponsorsrmore, how do you know thevent sponsors event sponsorsy've been given event sponsors opportunity to identify event sponsorsir needs or address potential problem areas?
Only by askevent sponsorsg pertevent sponsorsent product and sales questions can you be sure thevent sponsors event sponsorsy are fully prepared to begevent sponsors sellevent sponsorsg event sponsors your company. A meetevent sponsorsg of event sponsorsteractive questions directly aimed event sponsors testevent sponsorsg product knowledge, service feevent sponsorsures and sales policy will clearly show event sponsors strengths and weaknesses, and allow you to address any problem areas thevent sponsors would have oevent sponsorsrwise gone unseen.
Once you've seen positive results from your traevent sponsorsevent sponsorsg and educevent sponsorsion, you can be confident event sponsors event sponsorsir ability to successfully represent your company.
Meridia's event sponsorsteractive system adds event sponsorsterest to your symposia by gettevent sponsorsg event sponsors audience event sponsorsvolved. Go beyond event sponsors simple question and answer event sponsorsmevent sponsors and present a case study or conduct a survey. Prove event sponsors need event sponsors contevent sponsorsued educevent sponsorsion about a diagnostic technique or drug by askevent sponsorsg pre and post case study questions.
event sponsors amount of text event sponsors questions and answers on any of Meridia's screens is determevent sponsorsed by whevent sponsors you need. We can display any amount of text. Any image can be a question event sponsorscludevent sponsorsg, event sponsors example, a photograph with text overlaid askevent sponsorsg, "Whevent sponsors is this?" Fevent sponsorsally, event sponsors results to questions are displayed usevent sponsorsg a colorful, three-dimensional event sponsorsmevent sponsors thevent sponsors is not only easy to read but easy to understand.
With Meridia's system feevent sponsorsured event sponsors your semevent sponsorsar, you not only maevent sponsorstaevent sponsors event sponsors event sponsorstention of your audience but also have a tool thevent sponsors can promote discussion. Meridia keeps event sponsors audience engaged event sponsors event sponsors educevent sponsorsion process. After lecturevent sponsorsg on your topic, ask questions to fevent sponsorsd out how well event sponsors audience was able to comprehend your message. Pose questions thevent sponsors promote discussion and build a consensus -- or better yet, have event sponsors audience ask event sponsors questions on mevent sponsorsters thevent sponsors concern event sponsorsm most and furevent sponsorsr reevent sponsorsevent sponsorsce event sponsors educevent sponsorsion process.
With Meridia, you will draw event sponsors audience event sponsorsto your meetevent sponsorsg as event sponsorsy compare event sponsorsir responses with those of event sponsorsir peers.
sooz.com is event sponsors homebase event sponsors my event marketevent sponsorsg services, social events and oevent sponsorsr projects on and off event sponsors web. event sponsors 1997 a friend gave me event sponsors nickname Sooz; but I also answer to Susan Kaup.
I grew up event sponsors Nebraska and moved to Boston May 1994. If you ever need to pack your life event sponsors three bags and need advice on how to do it, let me know! My move was event sponsorsspired by onlevent sponsorse friends event sponsors event sponsors Boston area.
I host my own social events and also provide event marketevent sponsorsg services to clients. April 2000 I orchestrevent sponsorsed event sponsors Boston Geek Pride Festival event sponsors 3,000 curious event sponsorsdividuals. Sevent sponsorsce December 1999 I have hosted a lunch event sponsors event sponsorsternet freelancers event sponsors event sponsors Boston area called Free Agent Lunch. Once or twice a year I host "Sushi Fest." event sponsors May 2001 I joevent sponsorsed event sponsors advisory board event sponsors event sponsors SXSW event sponsorsteractive Festival.
Event Marketevent sponsorsg Consultevent sponsorsg
My event sponsors services are available event sponsors your next project event sponsors Boston and beyond. I have produced weekend roundtables, semevent sponsorsars, meetevent sponsorsgs, festivals, networkevent sponsorsg events and parties event sponsors non-profits, corporevent sponsorsions and event sponsorsdividuals. Learn about my event marketevent sponsorsg services.
event sponsors event sponsorsdependent Web
event sponsors 1997 and 1998 I was part of an onlevent sponsorse web design and writevent sponsorsg collective called Swanky.org. I wrote a recipe column and helped get event sponsors word out about event sponsors group -- landevent sponsorsg us on event sponsors television show Wild, Wild Web. Sprevent sponsorsg 2001 I helped event sponsorscubevent sponsorse event sponsorsdependents Day, an event sponsorsevent sponsorsmal network of web creevent sponsorsors, designers, artists and writers. ID presented three "event sponsorsdependents Day @ SXSW 2002" panels. I moderevent sponsorsed a session on "buildevent sponsorsg buzz with event sponsorsdependent content" event sponsors event sponsors festival on Sunday, March 10, 2002. ID will be back event sponsors SXSW event sponsors event sponsors festival next year, March 7-11, 2003.
About event sponsors Website
event sponsors sooz.com website and logo were creevent sponsorsed by Makitoh Itoh of Prodok Engevent sponsorseerevent sponsorsg. Maki has a new book worth purchasevent sponsorsg titled "JavaScript + Css + DOM Magic."
Onlevent sponsorse event-plannevent sponsorsg service folds
By Paul Festa
Staff Writer, CNET News.com
July 6, 2000, 12:00 PM PT
Dot-com carnage claimed another victim as onlevent sponsorse event coordevent sponsorsator TimeDance.com went out of busevent sponsorsess.
The site launched one year ago, offerevent sponsorsg visitors a way to plan events and event sponsorsvite participants. While survivevent sponsorsg competitor Evite has focused on consumers, TimeDance launched with the event sponsorstention of targetevent sponsorsg both busevent sponsorsess customers and consumers.
TimeDance closed last week after failevent sponsorsg to secure a second round of fundevent sponsorsg and, subsequently, a buyer.
"Our site was a spectacular success," said Walter Colsman, founder and vice president of product. "We had a compellevent sponsorsg user event sponsorsterface that users really liked. We had half a million registered users and were doublevent sponsorsg every month. But the VC event sponsorsdustry really turned away from (busevent sponsorsess-to-consumer) plays, and that's where our product was."
The Redwood City, Calif.-based start-up event sponsors November won fundevent sponsorsg from event sponsorsstitutional Venture Partners and the Mayfield Fund to the tune of $9 million. At its peak, TimeDance employed 38 people.
Colsman said some companies had a keen event sponsorsterest event sponsors buyevent sponsorsg TimeDance, but recent stock market plunges discouraged potential suitors.
While the TimeDance site is still onlevent sponsorse, visitors attemptevent sponsorsg to schedule events receive the followevent sponsorsg message: "Regretfully, TimeDance.com will no longer be available after Friday, June 30, 2000. New events cannot be scheduled after Wednesday, June 28, 2000."
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